The Original Zeus Tours Logo – mid 1980’s – featuring the script Z and the god Zeus.
The Greek god Zeus, the god of gods, was also sometimes called Zeus Xenios — as he was also a protector of travelers.
We then created a separate logo for the yacht cruise product to represent the expanded fleet. The tagline then, was “Zeus – Cruises in the Sun” and the new logo featured the sun with a “Z” in it.
As we expanded our destinations, to Italy, Turkey, Egypt, Israel, Greece, Austria, Argentina, Brazil, and the Seychelles, we new we needed an updated image. We adapted, from our Rome partners, the new logo, and implemented it worldwide.