'Main Street Marketing' is an essential playbook for small business success, blending innovative marketing strategies with actionable insights on leveraging AI. This book is a must-read for those committed to driving growth and staying ahead of the digital age." Jeff Tobe, M.Ed - Author, Coloring Outside the Lines
John is an expert in the world of the digital storefront and gives away many valuable secrets everyone should know to help them compete in this ever-changing marketplace." Chris Anderson, Author, “I’m Not Buying It - How to turn today's skeptical millennials into loyal customers”
There are a million books out there about business marketing, but if you own a small business and looking to grow, "Main Street Marketing" should be your next read. If you want proof, take a look at the successes on Main Street in Hackensack." Edward Decker - Chairman, Main Street Business Alliance
Three new books from veteran travel and media entrepreneur, corporate executive, and startup mentor, John T. Peters!
Marketing on Main Street is an essential guide for how to grow your small business, with candid anecdotes and easy-to-adopt steps
Chances are you’ve spent countless hours, buried under mounds of work and things to do to OPERATE your small business, let alone doing the things that will GROW your small business. It’s time to fix that and Marketing on Main Street is the solution.
The Art of Creating Winning Strategic Partnerships is a step-by-step guide to conceptualizing and implementing successful strategic partnerships.
Sure, you could try and tackle growing your business on your own. But think about this; as you sit and evaluate your challenges, I assure you someone is sitting in an office not far from you, with the same exact challenges. Why not partner up, tackle the problems you’re both facing, and do so faster, cheaper, and with less risk? I promise creating winning strategic partnerships isn’t as hard as you think.
Greek Proverbs and Sayings is a whimsical look at the wisdom of ancient and modern Greeks.
Having grown up in a large Greek family, John never got a straight answer from his father to his queries. Instead, he got quotes of Greek proverbs and more modern Greek sayings, and told to “think about that!” In this book, Peters and co-author, Pamela Dovellos, share hundreds of such quotes along with what they mean and when they heard them. If you enjoyed the movie “My Big, Fat, Greek Wedding” you’ll love this book.
JOHN T. PETERS A successful serial entrepreneur and senior executive at large, public companies, John T. Peters knows firsthand that working smarter is better than working harder. Over the three decades of his career, John spent time building and selling two businesses. He also spent time in very senior roles in Corporate America, like President, the Travel Media Group at USA Today/Gannett, VP of Business Development at RCI/Wyndham Hotel Group, and Managing Director at Brush Creek Ranch.
Early on, John had an epiphany: if he wanted to grow a business faster, easier, and with less risk, he had to think outside the box and do it with the help of strategic partners. He’s done hundreds of partnership deals and thousands of marketing programs, and in his books, you’ll read all about the good, the bad, and the ugly—so you can learn from his successes and his failures to transform your business future.
Peters lays out the framework necessary to grow your small business using strategies from Corporate America, all so you can create a successful business you’re proud of and actually enjoy your life along the way. And if you need some laughs that will make you scratch your head, his Greek Proverbs and Sayings book will provide advice from Greeks, both ancient and modern.
JOHN T. PETERS A successful serial entrepreneur and senior executive at large, public companies, John T. Peters knows firsthand that working smarter is better than working harder. Over the three decades of his career, John spent time building and selling two businesses. He also spent time in very senior roles in Corporate America, like President, Travel Media Group at USA Today/Gannett, VP of Business Development at RCI/Wyndham Hotel Group, and Managing Director at Brush Creek Ranch
Early on, John had an epiphany: if he wanted to grow a business faster, easier, and with less risk, he had to think outside the box and do it with the help of strategic partners. He’s done hundreds of partnership deals and thousands of marketing programs, and in his books, you’ll read all about the good, the bad, and the ugly—so you can learn from his successes and his failures to transform your business future.